Sr. Software Product Marketing Manager (Downtown Austin)
Sr. Software Product Marketing Manager
Downtown Austin, TX
The Sr. Software Product Marketing Manager will lead sales and go-to-marketing strategies/development, as well as the product positioning/implementation for the company. The ideal candidate will have the ability to effectively communicate product offers to customers, sales, trade press, and industry analysts. The company is a very successful startup and their products give you that – doing it for the better good – feel-good-feeling!
RESPONSIBILITIES
- Plan/Execute product launches
- Collaborate with: product managers, sales department, and corporate marketing
- Develop competitive marketplace strategies/campaigns:
- market research/analysis
- drive awareness
- product messaging
- accelerate customer demand
- channel/direct sales tools
- pricing, positioning, messaging, education, and competitive differentiation
REQUIREMENTS
- Software Product Management/Solutions (5-7 years)
- BA/ BS in marketing, business or related fields; MBA is highly desired